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Fiat and Gucci have teamed up to introduce a special edition 500 at Milan Fashion Week.
Available in white or black, the 500 features an exclusive appearance with chrome accents, 16-inch alloy wheels, and Gucci’s signature stripe running down the sides. To dress up the cabin, desingers added two-tone leather seats, gloss black trim, and plenty of Gucci branding.
According to Gucci Creative Director Frida Giannini, “In the 50s, the Fiat 500 created a style revolution when it first hit the road. It quickly became the must-have car of its time. Travelling in style has also been at the heart of Gucci ever since Guccio Gucci founded his company as a producer of leather trunks, suitcases and handbags in 1921.”
The 500 by Gucci will be available for pre-order starting April 1st and Italian pricing starts at €17,000.
If that sounds a little expensive, Gucci is also launching a lineup of 500-inspired products. Choices run the gambit from tracksuits to travel bags, so you’re sure to find something you’ll like.